Agent Provocateur has launched ‘Ménage à Trois’, the world’s first three-way personal shopping service on WhatsApp.
Customers and their partners are invited to join a group chat with an AP sales assistant, or ‘Agent’ as the brand calls them.
Once in the chat, the Agent will then guide a saucy conversation – encouraging both partners to explore their fantasies and helping to decide what lingerie they’d really like for Christmas.
The initiative, developed in collaboration with creative agency Cult LDN, will run alongside Agent Provocateur’s new ‘Naughty or Nice’ Christmas campaign.
In the WhatsApp chat, AP Agents will send suggestions of ‘naughty’ raunchy, or ‘nice’ demure, underwear depending on what styles each partner shows a preference for.
To join the Ménage à Trois, add the number 07916969690 on WhatsApp – an AP Agent will be available to chat with you and your partner at the following times:
Tuesday 6 to Friday 9 December: 6-8pm
Saturday 10 December: 10am-12pm
Tuesday 13 to Friday 16 December: 6-8pm
Saturday 17 December: 10am-12pm
Feeling tempted? Check out the 2016 Agent Provocateur Christmas look book in our gallery below: